About Us

zsah technology group

Established in 2002, zsah provides managed cloud services, software engineering and managed IT services. Our service offerings add value to your existing functions, or complement your IT operations, where and when you want.

Based in London, our teams consist of smart, driven, responsive people who deliver a personal, dedicated service. Together with our robust, reliable infrastructure, our people can support, develop and manage your technology needs so you can do what you do best. This combination of personal service, experience and strong architecture is rare, and having it yields potent capabilities, maintained and developed for you.

With the kind of partners, experience and ethics that characterise zsah, we enjoy exceptionally high loyalty, satisfaction and retention rates from our customers.

Our Services


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Unmanaged cloud can leave you frustrated, out of pocket and out of time. Our managed services take care of these issues, so you can utilise the level of provision that best fits your organisation.

zsah’s UK / European incorporation means we can maintain our core value of safeguarding the integrity of your data, in contrast to many of the monolithic service providers, who are liable to controversial regional legislation.

zsah believes that one size does not fit all. We engage in person to ensure our services fit your requirements. We’re always at hand to meet you.

Our Team

Amir Hashmi

Amir Hashmi

Managing Director

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Amir formed zsah in 2002 delivering innovative projects that included the world’s first commercial web based Flash application and digital media distribution system. zsah now provides organisations of all sizes with private and public cloud services, network and hosted infrastructure, web and application development, SaaS services and mobile app development.

Amir has developed his extensive strategic, business analysis and technical skills at leading blue chip FTSE 100 companies and now puts them to great effect delivering corporate IT strategies for large business groups and micro IT strategies for subdivisions. Amir has a vision of growth and new markets for the zsah group of companies and immerses himself in delivery of that roadmap.

Being a highly skilled technology expert with over 15 years of experience in software engineering, infrastructure design, development and service design, Amir prides himself with his ability to engage with his workforce and take them on the zsah vision. The most important element of this are the zsah values and the application of these to make working with zsah a great experience for both customers and our own staff.

Charles Radclyffe

Charles Radclyffe

Board Advisor

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Charles is a serial entrepreneur who has focused his career on solving tough technology challenges for some of the world’s largest organisations.

A self-confessed ‘geek’ at heart, Charles combines his technical fluency with his business nous to really get to grips with how best to conceive, design, build and implement solutions which can unlock transformative business value.

In addition to providing advisory services to his clients, Charles has built and sold three technology companies so far in his career, and in his spare time passionately supports and mentors young entrepreneurs and start-up teams.

He is an experienced public speaker having presented at various events in the UK, US, and the Middle East on the philosophical questions around Smart Devices, Data Science, and Artificial Intelligence industry and the societal impact of the application of this technology.

Charles holds an MA in Law from Cambridge, and his hobbies include golf, motorsport, science fiction and early modern history.

Paul Hocking

Paul Hocking

Business Development Director

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Paul has over 30 years’ experience of selling IT services, working for both large and small companies and supporting clients in both the private and public sectors. For 19 years, Paul was a senior manager and Vice President at Capgemini, holding a number of posts including management of sales and delivery organisations for specific sectors. He has extensive account management experience, including 8 years global account management of one of the world’s largest pharmaceutical companies, listed in the FTSE 100.

Paul has been selling outsourced IT services for over 20 years and was an early adopter of co-sourced IT delivery models, where an external services provider works hand in glove with a client’s own IT organisation to deliver an optimised and flexible IT solution to support the client’s business plan.

He is passionate about helping clients increase the value from their IT spend and grow their business through improved use of IT, including innovative solutions to support business growth. As Business Development Director for zsah, he works closely with the zsah team to deliver high quality solutions that add real value to our clients.

David Kennedy

David Kennedy

Commercial Director

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David has been working in the IT industry for more than 30 years, mainly in the security area.  He has worked in business development and product management roles for a number of companies, including Symantec and Trend Micro.

David’s role in zsah is that of Commercial Director, responsible for a number of aspects of the business, including sales and client relationships.

Two particular areas of focus for David are working with software companies that want to build successful partnership models for the delivery of SaaS solutions; and developing long term relationships with the UK Government sector.

David specialises in compliance, data privacy and security.

Erik Sonnerskog

Erik Sonnerskog

Head Engineer

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Erik is a BSc graduate in Network Engineering from University West in Sweden and has been with us since 2010 and leveraged his deep expertise in Infrastructure and Network Engineering to deliver our cloud services to customers. Erik has been instrumental in the design and provisioning of our globally distributed cloud services.

He has expert knowledge of server, storage and network hardware from numerous vendors including Dell, HP, WatchGuard, Cisco, and an in depth knowledge of VMware vSphere virtualisation platform.

Erik has also obtained the professionally recognised qualifications of CCNA, CCNP Routing, switching, troubleshooting and QOS.

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